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Article

The moderating effects of Internal orientation and market orientation on the relationships



The objectives of this research are to develop the variables which moderate the relationship between commitment and transportation services and to analyze the moderating effects of the variables. The conceptual and operational definitions of the variables were ascertained from prior research. The reliability and validity of collected data were tested by various methods and hypotheses are tested by a moderated regression analysis. The results are as follows. First, the moderating variables on the relationship between commitment and transportation services are identified as internal orientation and market orientation. The former has three sub-dimensions such as collaboration between departments, work standardization and process improving and the latter has three sub-dimensions such as intelligence generation, intelligence dissemination, and responsiveness. Second, work standardization is ascertained to enhance the relationship between commitment and trust. Third, process improving is verified as enhancing the relationship between commitment


Ketersediaan

Kode EksemplarNo. PanggilLokasiStatus
ATC1600146ATC PO BAE tIPC Corporate University LibraryTersedia

Informasi Detil

Judul Seri
-
No. Panggil
ATC PO BAE t
Penerbit Elsevier B.V. : Korean.,
Deskripsi Fisik
33 pages
Bahasa
English
ISBN/ISSN
-
Klasifikasi
PO
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
online resource
Edisi
vol 30
Subyek
Info Detil Spesifik
-
Pernyataan Tanggungjawab

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